Search Engine Optimization (SEO) Services
Losing Google searches to competitors? Sherman Hu SEO turns them into customers.
Sherman Hu and his family team provide Search Engine Optimization (SEO) for growing small businesses across the US and Canada — so buyers searching Google find the business before the competitor outranking it today.
$1,000 to $5,000 per month, set by service area and pace · Free 15-minute video call
- Full-time SEO since 2002 — led by Sherman Hu
- 660 top-10 rankings — Profound Hope Industries, 90 days
- 272 top-3 pages — Guardteck Security, three provinces
- 5.0 from 48 Google reviews — plus 15 LinkedIn recommendations
- Family-based team — Sherman, his son, son-in-law and daughter
Why Businesses Stay Invisible On Google
Stuck Below The Competition
A competitor takes the top of Google while the business doing the work sits on page two.
Paying With Little To Show
The owner pays for ads, reads vague agency reports and watches the phone stay quiet.
Good Work Goes Unseen
Good work deserves to reach the people already searching for it.
Sherman Hu SEO understands how frustrating it feels to lose customers to a competitor who simply ranks higher. Sherman Hu has worked full-time in search engine optimization since 2002 and reverse-engineers exactly what those competitors did to rank.
Three Steps From Page Two To New Customers
Book A 15-Minute Call
Sherman Hu and his family team review the website and the business goals.
Find The Growth Areas
The team reverse-engineers the competitors ranking above the business.
Rank And Grow
Optimized pages climb Google, and ongoing tracking shows rankings and new customers.
What Search Engine Optimization Costs
Sherman Hu SEO programs run $1,000 to $5,000 per month. Two things set the figure: the size of the service area and the pace of growth. The free 15-minute video call assesses the business and its market before any figure gets quoted.
What Moves The Price
- Service area: one city, a region, or several states and provinces
- Pace: how quickly the business wants pages and rankings to expand
Market Figures, For Comparison
| Source | Figure |
|---|---|
| Ahrefs survey of 439 providers (updated August 2024) | $2,917 per month average |
| Same survey, agencies | $3,209 per month average |
| Same survey, freelancers | $1,348 per month average |
| Same survey, most common retainer band | $501 to $1,000 per month |
| WebFX published plans (November 2026) | $2,900 to $9,200 per month, 6-month commitment |
What Changes When Buyers Find The Business
Profound Hope Industries gained 660 top-10 Google rankings in 90 days across Chicago, Wisconsin, Detroit, Minneapolis and Indianapolis.
Guardteck Security gained 383 top-10 pages and 272 top-3 pages from a 591-page build across three provinces.
EverClean Facility Services gained more than 600 top-3 pages across 57 cities.
"Sherman genuinely cares about his clients—personally and professionally. In just 30 days, he delivered 660 top-10 rankings across Chicago, Wisconsin, Minneapolis, Indianapolis, and Detroit—proving real SEO results fast!"
How SEO Programs Have Played Out
Every month on page two hands another month of customers to a competitor.
Schedule My Free SEO CallMore Ways To Get Found
Local SEO
Local SEO puts a business in front of buyers searching in its own service area. Sherman Hu SEO builds the local pages and signals behind those rankings.
Explore Local SEO →Google Maps SEO
Google Maps SEO raises a business in the map results buyers see first. The work covers the Google Business Profile and Apple Business.
Explore Google Maps SEO →Web Design
Web Design replaces slow, plugin-heavy websites with fast static HTML. Every page carries StoryBrand messaging built to turn visitors into customers.
Explore Web Design →AI Search Optimization
AI Search Optimization prepares a business for AI Overviews, ChatGPT and other answer engines. The work builds on the same entity and content foundations as SEO.
Explore AI Search Optimization →Search Engine Optimization Details
What Search Engine Optimization Costs Compared With Paying For Every Click
Search engine optimization costs $2,917 per month on average across 439 providers in an Ahrefs survey updated in August 2024. Agencies averaged $3,209, freelancers averaged $1,348, and the most common retainer band ran $501 to $1,000 per month. Sherman Hu SEO programs run $1,000 to $5,000 per month, set by service area and pace. Paid search charges for every click, and those visits stop when the budget stops. Organic visits carry no per-click charge, although the content, technical and link work behind them carries real cost. Organic pages also keep producing visits after a campaign ends, until competitors or algorithm changes displace them.
Signs A Website Needs Search Engine Optimization
- The business ranks only for its own name
- Competitors appear above it for service searches
- The site gets traffic and no leads
- Pages sit outside Google's index in Search Console
- Traffic fell after a Google update or a website redesign
What The Search Engine Optimization Process Involves
Sherman Hu SEO starts with a 15-minute video call and an SEO health assessment of the website. The team then studies the competitors ranking above the business and identifies the growth areas. Optimization covers on-page work, entity optimization, meta enhancements and service pages built for each market. Where conversions lag, Sherman Hu SEO rewrites page copy using the StoryBrand framework. Ongoing support tracks rankings and refines the pages that sit closest to page one.
The Technical SEO Methods Behind The Rankings
Sherman Hu SEO works at the entity level, where search engines and AI systems decide what a business is and which searches it answers. Client programs draw on these methods:
- Entity mapping — ties each service to its Wikipedia and Wikidata entity through
sameAsandadditionalTypeschema - Knowledge Graph anchoring — joins the website, Google Business Profile and Knowledge Graph ID into one entity record
- Implicit query expansion — surfaces the unspoken searches behind each target phrase before writing starts
- Semantic lexicon building — maps salient entities, attributes, part-whole relationships and collocations per topic
- Semantic triple copywriting — structures key sentences as subject, predicate and object for machine extraction
- Information gain engineering — adds first-party data the top-ranking pages lack
- Answer-passage formatting — writes standalone 40-to-60-word blocks built for AI citation
- Hub-and-spoke silos — keeps every page within three hops and directs internal link equity
- Verified local factors — grounds each city page in named local entities
- Indexing acceleration — pushes new URLs through IndexNow, Bing Webmaster Tools and Brave Search
- Geo-grid rank mapping — measures map visibility point by point across a service area
The sequence, thresholds and tooling that connect these methods stay inside Sherman Hu SEO.
Industries Sherman Hu SEO Serves
- Chiropractors — clinic visibility in local search
- Physiotherapists — clinic visibility in local search
- Massage therapists — practice visibility in local search
- Counsellors and therapists — private practice visibility
- Plumbers — service and emergency search visibility
- Commercial cleaning — multi-city, multi-service builds
- Security services — multi-province service pages
- Nonprofit and mission-based consultants — multi-market rankings
- Cosmetic dentistry — multi-site patient acquisition
- Manufacturing, auto detailing and pediatric therapy — current client sectors
Why Sherman Hu SEO Publishes Results Instead Of Ranking Guarantees
Google states that no one guarantees a #1 ranking, so Sherman Hu SEO offers no ranking guarantee. Sherman Hu SEO publishes results with the client, market and count named, including 660 top-10 rankings for Profound Hope Industries in 90 days.